Wednesday, April 16, 2014

Preventing Data Decay


Data Decay (sometimes referred to as "Data Rot") can corrupt your .jpgs as they idly sit on your hard drive.  How many of YOUR precious memories are deteriorating on your storage media right now?

Also in this issue:
  • Unobvious Things about the Sony A7 and A7r
  • New Ebooks out!
  • The Friedman Archives is Hiring!

Saturday, March 1, 2014

Elegant Product Shots


Also in this issue:
  • So How Sharp Is This Lens?
  • Homeless for 5 Years
  • Welcome a New Member of the Team
  • A Surprise Gift
  • More!
Elegant Product Shots


I'm quite engrossed in book writing right now, and to support the effort I took these two brochure-worthy product shots using the A7r and a Minolta 100mm macro lens (with LA-EA4 adapter, of course.)

These shots are easier than most people think.  All it takes is one wireless flash off to the side, preferably with a diffuser like a white sheet in front of it to soften the light.  In my case I used a softbox designed for wireless flashes which does the same thing (see photo below).

Friday, January 17, 2014

My First Month with the Sony A7 and A7r



It's been a busy month, and during that time I've been putting both the A7 and A7r through their paces.  Let me share with you both the good and the unexpected.

Sunday, December 8, 2013

Untangling Fill-Flash


In last month's blog post I promised I would share the secret of getting perfect fill-flash shots using the latest generation of Sony equipment (which behave differently from any other camera ever made).  I'll get to that in a minute.  But first, I want to tell you about my latest e-booklet, and how you can get it for FREE!!!

Friday, November 1, 2013

Grizzlies in RRBL (Really, REALLY Bad Light)



So here I was, on my way up to British Columbia, Canada to photograph some grizzly bears during their most photogenic time - when they're on a salmon-feeding frenzy.  I had with me the new Sony 70-400 G II lens (an amazing lens that's just perfect for wildlife) and my A99 and I was looking forward to taking pictures that were so sharp that I'd be able to blow them up to wall-sized enlargements, and then people would stand 2 inches away and exclaim, "Wow!  I can count every hair in their fur!"  (My equipment is capable of that.)

That's what I was hoping for, anyway.  Instead I ended up having to deal with RRBL (Really, REALLY Bad Light).  Without good light, even the best equipment might mean mediocre results.  Could I manage to bring home sellable shots in such poor conditions?

Monday, September 16, 2013

What's in My Camera Bag(s)? (And other stories)

(This works, but technically it's not wireless. :-) )
Also in this issue:

  • Wireless Flash with the RX-100 MK II?
  • Original Cameracraft Magazine from 1901
  • Seattle Seminar
  • Two new e-books
  • What's in My Camera Bag(s)?


Wireless Flash with the RX-100 MK II?

Many of you who are fans of the new RX-100 MK II (one of my favorite cameras!) have noticed that the camera has the new hot shoe gracing its top plate.  I got excited about that when I first got the camera, for it meant I should be able to employ my #1 technique for getting “Wow!” shots: Wireless Flash.

Sunday, August 18, 2013

Cellos and Monster Trucks

Also in this issue:
  • Seattle Seminar
  • Shooting Monster Trucks (and getting great results with the "worst" equipment)
  • Other Stuff

Light is everything in photography.  It's more important than sensor size, resolution, high ISO performance, or shooting RAW.  Just as there's no substitute for proper focusing, there's no substitute for good light.

Case in point: Have a look at this photo of a talented young cellist taken in ambient light (click on this or any other image to enlarge):

1/60th, f/5.6, ISO 1000
Even though I used an A99 and Zeiss optics for this shot, its an incredibly bland shot.  Nobody will ever say "Wow!" when they look at it.  (And shooting RAW wouldn't have helped! :-) )  Let's see if we can improve this shot by improving the light. 

Monday, July 22, 2013

A99 & A77: Same Settings, Different Exposures


Also in this issue:
  • A Death in the Family
  • How I Shot This Really Annoying Sculpture
  • Rescheduled Seminars 

A99 & A77: Same Settings, Different Exposures 


It started out innocently enough.  Here I was, photographing a science experiment we found in the pantry one night (a potato that decided to start sprouting) and so I thought I'd document it in the studio and go for some dramatic light.  I used just one flash on the right, set to manual output.  An early shot can be seen above.  (As always, click on any image to see a larger version.)

"The depth-of-field is too shallow" I said to myself.  "The front leaves are very sharp; but the back ones 4 inches back are too fuzzy".  And so I switched from an A99 to an A77, knowing that the smaller sensor will give about 1.5 stops' worth of increased depth-of-field for the same composition.  I carefully set up the camera so all the settings were identical, and took a similarly-composed shot:

Tuesday, June 18, 2013

My Life as a Geek

Me and the World's Smallest Telephone (as verified by the Guinness Book) back in 1980.

Once upon a time, back in the days of film, time exposures (like of the picture below, which was taken at 2:00 AM using a 20-minute exposure) were very much a trial-and-error process.  It was difficult to know how long to keep the shutter open, as the light was too low for the camera's meter to measure accurately, and even if you had a Sekonic handheld light meter (famous for ultra-low-light sensitivity) you still had to account for something called film reciprocity, a property where film would become less sensitive to light the more light hit it.

Thursday, May 16, 2013

Preventing Image Theft

Also in this issue:
  • Studiozaloon Portrait - Behind the scenes
  • The Road Ahead
  • Seminar Schedule
  • Preventing Image Theft

Studiozaloon Portrait -Behind the Scenes

Say hello to "Uncle Chin", owner of the Studiozaloon Sony Pro Shop, the store that sells more Sony Alpha equipment than anyone else in Malaysia.  Uncle Chin credits his success in this space by employing good customer communications both before and after the sale, and has been responsible for producing an army of loyal followers.

I wanted to take a proper "Environmental Portrait" (a portrait showing a person in the environment in which they thrive) of Uncle Chin using my now infamous Five Dollar Studio - one wireless flash and one large diffuser, with some volunteers acting as light stands.

Thursday, April 11, 2013

Singapore and Kuala Lumpur and...


A LOT of cool stuff in this issue:
  • A99 and NEX 5R / NEX 6 ebooks are out!
  • Singapore's Iconic Architecture (and the building I can't show you)
  • Sony's top Lens Designer speaks at Sony Alpha Experience 2013 (video)
  • Kickstarter project - help make a romantic comedy!
  • Next Seminars...
Another Busy Month
I just returned from Malaysia and Singapore, then when I got back I pushed out not one, but TWO new books:
As with other recent e-books, one price gets you a .pdf (ideal for your computer or iPad), a .mobi version for your Kindle, AND a .epub format for every other type of e-reader.  Those who opt for the printed versions also get a .pdf file - just email me your receipt and I'll send you a download link.  Spread the word!

What was I doing in Kuala Lumpur?

Thursday, February 28, 2013

Flash Exposure Problems FIXED!

The kinds of problems I had with automatic fill flash (left) with the NEX-7 (the A77 behaved the same way).  Switching to manual flash and manual exposure (right) was the only way to correct for it... until now.
Also in this issue:
  • Not Your Father's Flash Exposure
  • Living Vicariously through war photojournalist Chuck Nacke
  • Upcoming Events
  • Underwater Photography with the RX-100
Anyone who’s followed my blog knows the problems I’ve had to endure with the flash exposure accuracy of the A77, A65, and NEX-7.  Above is an example of a subject taken outdoors, in the shade, with the NEX-7.  The left image is with the camera set to AUTO (where not only was the flash overexposed but so too was the background), and the right is when I switched to Manual Exposure Mode and put the flash on Manual output.  (Good thing I grew up doing this sort of thing so it took me only a minute to recover from this frustrating output.)  I wrote about this problem in my books and blogged about it on more than one occasion.